Dog Jog Community Fundraising Toolkit

Thank you for participating in Dog Jog, an annual community fundraiser for Blue Mountain Humane Society!

Your participation does more than register you for a fun community event. It creates an opportunity to expand the circle of people who care about animals and want to make a difference close to home. This toolkit is designed to make it simple for you to invite others to be part of that impact.

How Community Fundraising Works 

When you sign up for Dog Jog as a community fundraiser, you get your own personal fundraising page. Instead of asking one person to make a big donation, you invite friends and family to chip in whatever they can. Small gifts add up quickly, and every dollar goes toward caring for animals in our community. 

Who Can You Ask to Support Your Fundraiser?

• Friends and family

• Coworkers

• Neighbors

• Social media followers

• Teammates or club members

• Alumni networks

• Clients or business contacts

• Church, book club, or community groups

• Fellow pet lovers, and more!

Once you have a few people in mind, the next step is simply reaching out. To make that easy, we have provided sample messages you can copy, paste, and personalize.

COPY-AND-PASTE EMAIL  

Subject: I’m participating in Dog Jog — join me and be a hero for local pets

Hello,  

I’m excited to be participating in the Dog Jog 5K & Fun Run to support Blue Mountain Humane Society! 

This local shelter provides lifesaving care for animals in our community. Each year, they do hundreds of intakes and adoptions, and perform thousands of surgeries, including low-income spay/neuter surgeries and feral cat spay/neuter surgeries, which help reduce pet overpopulation in our community.  

I’m fundraising to help make sure they can continue saying “yes” to animals who need medical care, shelter, and a second chance. 

If you’d like to support me, even a small donation makes a real difference. Every gift adds up to lifesaving impact. 

Here’s the link to donate: [Insert Fundraising Link] 

If donating isn’t possible right now, sharing the link or cheering me on means just as much. 

Thank you for supporting me and for caring about animals in our community. 

With gratitude, 
[Your Name] 

If email is not your preferred way to connect, social media is another powerful option. A short post, paired with a photo, can reach dozens or even hundreds of people at once.

COPY-AND-PASTE SOCIAL MEDIA POST  

I’m participating in the Dog Jog 5K & Fun Run to support Blue Mountain Humane Society! 

This local shelter provides lifesaving care for animals in our community. Each year, they do hundreds of intakes and adoptions, and perform thousands of surgeries, including low-income spay/neuter surgeries and feral cat spay/neuter surgeries, which help reduce pet overpopulation in our community.  

I’m fundraising to help them continue providing medical care, safe shelter, and second chances for animals who have nowhere else to go. 

If you’d like to support my Dog Jog fundraiser, you can donate here: [Insert Link] 

Even sharing this post helps!

As you begin sharing your fundraiser, consistency matters. A few thoughtful updates throughout your fundraising period can significantly increase your results.

Helpful Tips 

• You can find your fundraising link in your registration email. Or ask development@bluemountainhumane.org

• Personalize it: Share why YOU care about animals. 

• Add a photo of your pet (or your running/walking buddy). 

• Post more than once during your fundraising period. 

• Thank every donor, publicly or privately. 

• Share progress milestones (“Halfway to my goal!”).